FOR IMMEDIATE RELEASE
March 31, 2023
The Latest From NORRA
Raceline Wheels Is Welcomed To NORRA Racing.
Raceline Wheels, Nomad Wheels and Mobelwagen Wheels Now Official Sponsors of NORRA Racing!
PHOTOS BY: ALLIED WHEEL COMPONENTS / RACELINE WHEELS/ NOMAD WHEELS / MOBELWAGEN WHEELS
AGUA DULCE, CALIF. - Raceline Wheels and the additional brands across the Allied Wheel Components family of brands which includes Nomad Wheels and Mobelwagen Wheels are now official sponsors of NORRA Racing. Raceline makes wheels for the entire spectrum of vehicles; on and off the road, but is most known in off road racing for their bead lock race wheels that are found on evolution era race vehicles. Founded more than 25 years ago as a manufacturer of specialty wheels for the off-road racing segment, Raceline’s passion for performance continues to inspire its entire product line. Customers can count on Raceline for performance-driven technology and exceptional quality in aftermarket wheels in a range of styles and fitments.
Nomad Wheels are for those who are ready for adventure; like NORRA Safari Class entrants. Nomad Wheels are for the wayward individual. They reflect a minimalist approach to off-road travel and are designed with intention and purpose. Utilizing Formlite Technology and utilitarian design, Nomads are built for adventure. The Nomad finds peace on the road, dirt or pavement. They seek a simpler way of life through outdoor experiences. Whether it is full time or just for the weekend, this is the Nomadic state of mind which everyone strives to achieve. The NORRA Safari Class is all about Baja adventuring. nomadwheels.com
NORRA Honors the Past, While Forging the Future. Mobelwagen Wheels fit right in with our vintage air cooled entries. These wheel models are styled with true VW enthusiasts in mind. They feature period correct styling designed to ‘factory plus’ standards; that’s what Mobelwagen is all about. They are dedicated to the time period when these beautifully simple vehicles were the norm, along with their simplistic and understated style. Mobelwagen offers race wheels and many other styles in both aluminum and steel. mobelwagen.com
The Allied Wheel Components family is a perfect match with NORRA. From Raceline to Nomad and Mobelwagen, they have outstanding applications available to fit the many vehicle era’s that NORRA represents. While their vehicles are very different, NORRA racers are all the same; they all want to win. The race travels all the way down the Baja Peninsula with varied terrain every day, and stops in unique towns every night. After each day of racing you can do any maintenance needed on your vehicle, grab some great food, and then join the party. We celebrate the day, and recharge for the next day’s stage. Remember, although the racing is serious, the goal is to have fun.
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Everything you need to know about the Mexican 1000 can be found at norra.com. Go to the site and find out for yourself why NORRA has exploded in popularity. You can experience the same wonder and sense of achievement those early thrill seekers sought in the 1960’s today when you join NORRA in Baja. Don’t miss out on the fun.
"The Happiest Race On Earth!"
### Good Vibes. Good Times! ###
Beginning in 2010, the National Off Road Racing Association (NORRA) began promoting a rebirth of the NORRA Mexican 1000 rally. The unique off-road rally was co-created by promoter Mike Pearlman to consist of special stages (unlimited speed timed stages in the dirt) linked together by controlled speed liaison / transit sections (highway). The one-of-a-kind, once-a-year, five-day rally includes vintage off-road vehicles and motorcycles, as well as modern pre-runners, trucks, buggies, UTVs, bikes and desert Rally Raid cars.
Pearlman’s late father Ed and others established the first running of the NORRA Mexican 1000 off-road rally in November of 1967, which eventually became internationally recognized and evolved into the Baja 1000 in the mid-1970’s.
NORRA enjoys corporate partnerships with Yokohama Tire, Meyers Manx, Bilstein Shock Absorbers, Rugged Radios, STEEL-IT, Raceline Wheels / Nomad Wheels / Mobelwagen Wheels, Adler Motorsports, McMillin Racing, Maxima Racing Oils, Multitool USA, Satélite del Norte, Biltwell, Cervecería Transpeninsular, PCI Race Radios, Schampa, K&N, Baja Bush Pilots, The Fab School, Mag7 Pits, the Off-Road Motorsports Hall of Fame (ORMHOF), B3KREATIV, and many more.