FOR IMMEDIATE RELEASE

EMAIL:

STEEL-IT To Crown "King Of The Mountain" At NORRA 500!
Awarding Trophy To The Fastest Driver "Up The Mountain"!

AGUA DULCE, CALIF. - STEEL-IT will be awarding the King of the Mountain trophy to the fastest driver “up the mountain” at the NORRA 500. That mountain is as yet to be named as the course layout will be divulged at a later date. With a new course layout this year, the highest point on the new course is still a secret to all but Race Director Eliseo Garcia. Wherever it may be, the fastest competitor up will genuinely earn their crown. The new route created by NORRA contains technically challenging terrain as well as spectacular Baja scenery. The winner will have steel in their veins, and probably STEEL-IT on their vehicle.

Since 1974, STEEL-IT® Brand Coatings, a line of chemically-engineered, high performance anticorrosion coatings, have provided extraordinary performance in numerous applications across diverse industries including: Architecture & Construction; Food Processing; Automotive; Powersports/Motorsports; Aerospace; and countless DIY projects. For over 5 years, STEEL-IT Polyurethane coating has become the choice of leading motorsports / Powersports builders and race teams who value the coating’s superior performance, protecting suspensions, chassis, and other metal parts that require a proven, durable shield against corrosion, high speed impact from rocks, and other objects that batter their vehicles while competing on some of the world’s most punishing race courses. Moreover, STEEL-IT’s weldability is a signature benefit that saves racing teams hours of repair time. Instead of having to strip parts back to bare metal, STEEL-IT’s special stainless steel content allows you to weld directly on it providing a huge time savings over any other coating.

The fun, the challenge, the camaraderie, the support, the food, and drink, and the culture in Baja make NORRA unlike any other event, and there is a place for everyone. The NORRA 500 is the perfect chance to get that first Baja race under your belt. If you don’t have a race vehicle, enter the safari class for street legal vehicles. You will be on a guided tour that takes in key points of interest, watches the racers compete, and allows you to party with both Baja legends, and average Joes living out their dreams. It’s so easy to join NORRA in the fun, just go to www.norra.com where you will find all the information you need. Don’t delay; make plans to come down this September 29th to October 2nd to enjoy the Good Vibes, and Good Times at the NORRA 500.

Click Below To Watch Palapa Boy’s Vintage Factory Nissan NORRA Race Truck - 2021

 

"The Happiest Race On Earth!"
&
###   Good Vibes. Good Times!   ###


ABOUT NORRA

Beginning in 2010, the National Off Road Racing Association (NORRA) began promoting a rebirth of the NORRA Mexican 1000 rally. The unique off-road rally was co-created by promoter Mike Pearlman to consist of special stages (unlimited speed timed stages in the dirt) linked together by controlled speed liaison / transit sections (highway). The one-of-a-kind, once-a-year, five-day rally includes vintage off-road vehicles and motorcycles, as well as modern pre-runners, trucks, buggies, UTVs, bikes and desert Rally Raid cars.

Pearlman’s late father Ed and others established the first running of the NORRA Mexican 1000 off-road rally in November of 1967, which eventually became internationally recognized and evolved into the Baja 1000 in the mid-1970’s.

NORRA enjoys corporate partnerships with Yokohama Tire, Method Race Wheels, Bilstein Shock Absorbers, STEEL-IT, Rugged Radios, Adler Motorsports, McMillin Racing, Maxima Racing Oils, Multitool USA, Satélite del Norte, Biltwell, Cerveceria Transpeninsular, PCI Race Radios, Schampa, Optima Batteries, K&N, Horsepower Ranch, Baja Bush Pilots, The Fab School, Mag7 Pits, the Off-Road Motorsports Hall of Fame (ORMHOF), B3KREATIV, and many more.

NORRA - National Off Road Racing Association. Home of the Mexican 1000 and the NORRA 500