FOR IMMEDIATE RELEASE

February 9, 2024

Jimmy Lewis Joins NORRA Team As Motorcycle Race Director

NORRA is moving into a brand new era for motorcycle competitors with updated rules, new classes and a dedicated motorcycle race director; Dakar veteran and skills instructor Jimmy Lewis. NORRA is very pleased that Jimmy has joined the team to take NORRA motorcycle competition to the next level.

Motorcycle classes at the Mexican 1000 in 2024 will be split into Pro Rally, Amateur Rally and Sportsman. The Sportsman class will be for those who want to come down and have a great ride with their buddies. They will experience all the fun and excitement of NORRA racing, but will be on a less demanding course and be aided with GPS navigation–similar to the cars and UTV competition. The Sportsman class will not be eligible for prize money; they will be rewarded by the experience.

The Pro and Amateur Rally classes will navigate by road book only and be challenged with some of the most incredible and amazing terrain in Baja. Special stages will be exclusively for these two bike classes so they will travel to areas that have never been experienced before. Motorcycle Rally competitors will get to see Baja in a way they never even knew existed. Jimmy Lewis will be designing the bike specific courses with easy navigation to rival off-road riding found anywhere in the world. Nobody will want to miss out on this race. If you are looking for serious competition in Baja, NORRA is for you. “I want riders to have a stepping stone into rally-raid events like the Nevada Rally provided for me as a young racer, and I’ve never forgotten the Baja terrain from 30-years ago. The NORRA Mexican 1000 will embody that,” says Jimmy Lewis.

Registration for the Mexican 1000 that takes place April 26th through May 4th is already open at www.norra.com NORRA’s rally format provides the rush of competition, but also allows participants to relax each evening in a unique location in Baja. You can enjoy the food, culture and incredible terrain of Baja while you race the entire length of the Peninsula. After experiencing the Mexican 1000 just once, you too will be hooked. Everything you need to know about the Mexican 1000 can be found at norra.com. Go to the site and find out for yourself why NORRA has exploded in popularity. You can experience the same wonder and sense of achievement those pioneering NORRA thrill seekers sought in 1967 when you join us in Baja. NORRA events honor the past, while forging the future. Don’t miss out on the fun and action.

Print/Radio/Television Media Contact:
Mike Ingalsbee
NORRA Communcations
Phone: +1 858-400-7440 x5

Social Media Contact:
Val Douglas

Photo by Getsome Photo
NORRA - National Off Road Racing Association. Home of the Mexican 1000 and the NORRA 500